Serhiy Posokhin – AR Jewellery
AR Jewellery allows customers to virtually ‘try on’ jewelry items, providing the buyers an interactive and interesting way to connect with brands before making the purchase decision. Augmented reality can help consumers and brands become more acquainted. Such interaction improves the chances of the buyer to come back to the jeweler again in the future.
The application allowed buyers to print out pieces of paper, which they can wrap around their fingers. As the users hold the paper up using their webcam, they can see 3d models of jewellery reflected on their tablet screen. The user can also make photo and share it on Facebook.
The augmented reality campaign will be very successful and will increase sales in your boutique.