IRIS AR: Astral Out-of-Home and Ad-Dispatch launch first AR outdoor advertising application
Introducing iRiS – your free out-of-home ‘eye’ on the world, adding a new dimension to the reality around you with unique visual and audio experiences using the power of Augmented Reality.
Look for bus shelters, posters, magazines, bottles and billboards with the iRIS logo and view them through your smartphone to bring the magic to life.
iRiS AR is simple to use:
- DOWNLOAD iRiS Augmented Reality
- LAUNCH the app and select your AR experience
- POINT your smartphone or tablet at the iRiS-enabled image
- ENJOY a whole new world of entertainment!
Take photos and share your experiences with friends via Facebook, Twitter or email.
* This app is optimized for iPhone 4S & 5, iPod Touch (5th Gen), iPad Mini and iPad 2+ *
Ad-Dispatch, North America’s leader in Augmented Reality development, have partnered with Astral Out-of-Home, leaders in outdoor advertising, to launch the first ever universal augmented reality application for those looking to advertise on billboards, transit shelters, and other forms of outdoor signage.