The Hidden Park – Provides an hour-long Augmented Reality Adventure

In 2009, Two Bulls launched The Hidden Park, a ground breaking mobile application which provides an hour-long augmented reality adventure in the park for families and children of all ages

Augmented Reality

Augmented Reality

The Hidden Park was heralded internationally with Advertising Age calling it “the iPhone’s gold standard experience app.” It went on to win two awards at the World Parks Day 2010 conference for its innovation. Since its launch, the app has rolled out from an original 10 parks to more than 200 parks added by our users around the world with more added every day. Since June 2010, Apple have featured it on their Apps for Mums & Dads page.

In 2010, Two Bulls partnered with the Norwegian mobile provider NetCom (part of TeliaSonera) and the Norwegian Cultural Ministry to release a custom version of our app, called The Hidden Park: Soul of the Stone in Vigelands Park, Norway. This joint venture has been a smash success with thousands of users coming to Vigelands park to play the game.

Please note: The Hidden Park is only available in selected parks (for a full list see ). If we don’t have a park near you, don’t worry. It’s easy to set up your own version of the game in your local park using the in-app Park Builder. You can then share your version with friends or even publish it for the rest of the world to see.

“The iPhone’s gold standard experience app.”
Advertising Age

“iPhone wizardry is seamlessly blended with the natural wonder of public gardens.”

“The Hidden Park is awesome …
an experience like none other.”

“Very highly recommended.”
Joshua Gans, author of Parentonomics

“an ingenious iPhone app”

The Hidden Park is an entirely new form of gaming where your local park becomes the arena and you are the star. That’s right, you’re actually inside the game.

This app uses all the features of the iPhone to lead you into a fantasy world of trolls, fairies and tree genies – right in your local park!

You have to find your way through the park by following a magical map (it’s GPS enabled). By solving puzzles and riddles the characters in the game tell you where the magical creatures live.

You are asked to track down and photograph the magical inhabitants of the park. Animated creatures emerge from tree trunks; fairies fly through the tree tops; you even have to get into a photo with a dragon.

The photos are stored in a gallery, so at the end of the day you have an album of your adventure.

This is a completely new experience – available only to 3G & higher iPhone users.

Designed The Hidden Park for young families, but it turns out that everyone enjoys it! The best way to sum it up is to say it’s for the young or the young at heart. The Hidden Park takes the world around you and transforms it into a wonderful new adventure!

Also, you will love this game if you are a fan of geo-caching or alternate reality gaming!

The Hidden Park is currently available all around the world, including major parks in North America, Europe, Asia and Australia. Now you can set up the game in your local neighborhood and share it with your friends!

Visit : for free downloads, to enter competitions, or to join our forum.

The Hidden Park is an entirely new form of gaming and CAN ONLY BE PLAYED ON AN IPHONE 3G & 3GS.

iTunes :

  • Author: Kiran Voleti

    An Internet savvy and a founder of Augmented Reality Blog - RealaReal. I would love to share Augmented Reality resources with our readers.I am a founder Internet Marketing Company - Toputop, & a Creative Agency - Dotndot.For more details about me visit my personal website &

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